Louise Ryan, managing director of Pernod Ricard’s Gin Hub, believes that market share can be the measurement of success for the company during the Covid-19 pandemic.

Pernod Ricard UK has confirmed two senior appointments within the gin branch of its business, The Gin Hub.

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Ben Branson

Ben Branson on the future of non-alc spirits

In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.

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